Tag: Apple

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April 2021

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July 2011

The Desktop Transition

Michael Lopp, explaining why the Exposé and Spaces features of Mac OS X never really caught on, and why Apple's completely re-imagined them in Lion:

How would you react if, whenever you were wondering where something was on your desktop, I’d show up, pull every single thing off it and show it to you in a manner completely different from how you organized it?

You’d yell, “Don’t touch my stuff!” because in an instant you’d realize how much organization was hidden inside your disorganization.

September 2010

Apple Shocks The World, Announces Big, Helpful Policy Changes for App Store

Whoa. Apple has announced they've revised some of the most controversial provisions of the App Store developer agreement—including section 3.3.1, which banned apps created using third-party tools like Flash. Executing code on the device still is not allowed, but so long as all apps submitted are native iOS code that meets Apple's review guidelines, they'll be cleared for sale.

Oh, and about those App Store review guidelines: after two frustrating years, Apple is going to release them. Hopefully, this means no more spending time and money developing an app that will never ship.

July 2010

Neven Mrgan Compares iMac, HP & Dell’s Websites

Turns out almost everything you need to know about the differences between these companies can be found out by just looking at how differently they show off their flagship products on the Web. Apple's iMac site is clean, focused, and packed with ad-formational detail. The other guys' sites are, well, less so.

April 2010

Steve Jobs’s “Thoughts on Flash”

The boss speaks:

Our motivation is simple – we want to provide the most advanced and innovative platform to our developers, and we want them to stand directly on the shoulders of this platform and create the best apps the world has ever seen. We want to continually enhance the platform so developers can create even more amazing, powerful, fun and useful applications. Everyone wins – we sell more devices because we have the best apps, developers reach a wider and wider audience and customer base, and users are continually delighted by the best and broadest selection of apps on any platform.

This works just as well as an explanation of Apple's overall strategy—their products are platforms for other people's content (e.g. music, movies, apps, books), and if you make the best platforms you'll attract the best content, which'll attract customers and make everyone money.

Apple Announces WWDC ’10 Dates: June 7–11

First thing I thought when I saw this: "huh, so for all that trouble Gizmodo only beat the iPhone 4G announcement by what, 7 weeks?" (It's expected Steve Jobs will announce the next iPhone at WWDC, as he's done the last two years in a row.)

Tickets are $1,599, and will sell out. Also worth noting: this year Apple Design Awards will be given out for iPhone and iPad apps, but not for Mac apps.


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